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Books by Bruno Hilgart

  • French Fry Leadership: How to Attain Profits Through Serving People

    Great leaders are needed now more than ever. The trouble is that most leaders are not taught how to inspire their teams. Want to learn how to get the people you manage passionate about what they do each day?

    In French Fry Leadership: How to Attain Profits Through Serving People, Bruno calls on his thirty-plus years of experience in the quick-service restaurant world to show the value of profiting in ways besides money. He describes easily understandable methods to keep team members excited, committed, and motivated to perform any and all tasks by exploring what true “servant” leadership is all about-while applying these principles to their teams, their guests, and their vendor partners.

    French Fry Leadership demonstrates the value of the premise that when leaders take care of their people properly, the numbers take care of themselves.


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With more than three decades of experience in all levels of the restaurant and hospitality industries, Bruno Hilgart is a respected management and leadership expert. He spent many years as the face of one of the most successful quick-service restaurant franchises in the Chicago metropolitan area, managing thousands of team members along the way. Throughout his career, he has developed and refined a management philosophy centered around the development of people. Bruno frequently speaks on the importance of good leadership to audiences of all ages, from high school students to lawmakers in Washington, DC.