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The Big Split: How to Survive the Effects of Polarization, Social Media, and Conspiracy Theories

by David Ryback, PhD

Social scientist and international consultant David Ryback offers an in-depth overview of the fascinating dynamics of The Big Split, focusing on . . . • the intense support for former President Trump, • the psychological secrets to why QAnon grew so quickly, • a neuroscientific explanation for the January 6 assault on the Capitol, • a clear explanation of how algorithms work, • what has contributed to the loss of trust in the government since 9/11, • how to bridge the gap to communicate successfully with someone on the “other side,” • the origins and power of conspiracy theories, • and finally, how a reliable democracy like the US can turn into a complete dictatorship if we don’t make some changes.

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